Welcome to IncomeStory

We live in a world where information causes more anxiety than knowledge and insight.

There are a lot of new companies built every day in the world, and many companies die every week. There are also a lot of millionaires born EVERY DAY.

Some companies raised over $3 million in funding and still died in less than 3 years; they were once seen as the ones that could change the future and reported by all the mainstream media. Some people built their own companies with less than 10 employees, even 0 employees, and yet made so much more money than corporations with over hundreds of employees.

How could this be possible? What is the secret that causes the huge difference between these different outcome.

With the technology evolving faster and faster, the company size needed to generate $1 million or $100 million ARR is dropping massively. When instagram was acquired by facebook, it has only 11 members, and the acquisition offer was over $1 billion, it shocked the world and become the largest tech company acquisition by that time. When midjourney got $100 million revenue per year, it has only 11 members including the founder, which is something that shocked everyone, despite it was founded only less than 2 years ago. When Cursor got $100 million ARR, there are only 30 members in the company, and it has only been 2 years since the company was founded. Before AI and LLM break through into human's life, companies usually need 5-8 years to go to public, they need a long time to reach $10 million ARR. It even cost apple 3-4 years to reach $100 million ARR, for microsoft the number was 12, and 8 for amazon. What is happening to this world?

We can see that the leverage of tech companies are getting more and more powerful, and the pace they reach each milestone are getting faster and faster. We live in a world that is changing faster and faster. The only thing that stays unchanged is changing. We will see more and more companies generating more revenue with less employees. There will be 100x more companies generating over $100 million ARR than today.

In this newsletter, I will focus on one thing, I'm gonna tell the real stories of "Mini team, mega impacts". I share not only stories, but also facts and insights, so I will try my best to tell the real stories and facts. I will ignore all the useless topics if they are not true, even if they could attract more followers.

If you are interested in such kind of story, click the subscribe button so I can deliver the fact and insights to you every week, and hoping that can inspire you in some way.

During these stories you can expect some of these

• You will learn the moments that founders make the key decisions that changed the destiny of their companies.

• We will reveal the reason that make the founders decided to take the gamble and start the company based on a simple idea.

• You will see how they became a company with a PMF ready product, even if they may have failed multiple times or nearly reach a startup death more than one time.

• What you can also see why the big companies didn't kill them and how they survived and got bigger.

• You will see the marks they made non-linear and hyper growth, the reason, the how and the means.

If you're a solo builder, founder, operator, or just curious how tiny startups win — you’ll feel right at home. If you find some story or data inaccurate or unreal, feel free to contact me, if your prove you right, I will change the content to make it right and pay you $10 for your advice. I will try my best to make the content real and accurate. If you want to connect with me or just submit a feedback, you can find me on

• X: jettonext

• Email: [email protected]

Thank you for subscribing and enjoy :-).